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Specsavers 'Gordon Ramsay' advert

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Uploaded on Oct 24, 2011

Specsavers has released its latest advertising campaign, this time featuring chef Gordon Ramsay.

Graham Daldry, creative director for Specsavers, said: "People often ask me how much life is left in 'Should've gone to Specsavers'. I think this ad provides the answer. A great performance from Nick Wilton, beautiful direction from Daniel Kleinman again and, of course, Gordon Ramsay to really make the joke count. It's got to be worth three Michelin stars."

Gordon Ramsay said: "I read the script and concept which was funny and appealed to my sense humour. It was a fun project to be involved in plus I think it doesn't do any harm to poke fun at your own public persona from time to time. Filming was hilarious, although I must admit that I had the easy job! I really felt for Nick having to play the chap at the centre of it all, it's easy enough to injure yourself in a kitchen fully clothed, never mind stark naked! Luckily he made it through the filming without a hitch."



A relaxing session in the hotel sauna turns to embarrassment for one poor chap. Who's that lurking behind the steam?

The new 'Should've gone to Specsavers' TV advert for Free Varifocal Lenses features world-renowned chef Gordon Ramsay, who's rendered speechless for once when a naked man wanders into his kitchen in the middle of the dinner service. Our hapless and visually challenged hero should be in the sauna; and needless to say, he should've gone to Specsavers. The commercial for the UK opticians was directed by Daniel Kleinman at Rattling Stick.

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