Welcome to 'Savewood': Hollywood sign gets makeover

One of the world's most recognizable landmarks -- the giant Hollywood sign in Los Angeles -- was undergoing a facelift as activists ramped up a campaign to preserve the iconic symbol. An environmental group bidding to raise around 12.5 million dollars to purchase a 138-acre (55-hectare) parcel of rugged land surrounding the sign had begun draping bright red letters over the popular tourist attraction. The Trust for Public Land will shroud each of the sign's 45-foot (13-meter) high letters in blankets so that the slogan "SAVE THE PEAK" becomes visible for miles around the sprawling Californian city. Duration: 00:45.

Category:

News & Politics

Tags:

• WEB
• US
• HOLLYWOOD
• SIGN

[TheZachish]

I love the irony of douchebaggery, the original sign 'Hollywood Land' was an Ad for selling Homes.

Now the sign is being used to prevent the very thing it was originally made to promote, build Homes. In a recession No less.

[robmacmia]

How can the public help? Who do we contact? I am a Bearchwood resident and hike almost everyday in the area. Would love to pitch in and help!!!!!

[mattrules924]

if they buy it they said the owner might want it gone

[RickLeeAbrams]

Sign is not in danger. The $ is to buy land to the west of the sign -- not to buy the land on which the Sign sits.

[benisdown]

fuck that let the movie stars and any hollywood top paid show bizz people pay for that shit

[carolcarol92]

i support that!

[TheVMFA333]

burn it