Galerie Michael's Corporate Welcome Video

http://www.SevenPictures.com

Seven Pictures produces a welcome video for the website of international fine art gallery, Galerie Michael. This welcome video serves as an introduction to the Galerie Michael website. CEO, Michael Schwartz, is featured presenting the gallery and expressing his philosophy on collecting art.

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VIDEO TRANSCRIPTION:
"Many, many years ago when I first became a dealer, the gentleman I talked to, he became my mentor in the business, and he told me, 'Michael, you must always buy your pictures.' I said, 'but why would I buy them when I can get them from you on consignment?' He said, 'Michael, you're a guide. People will come to you for your expertise and you must provide them with great, honest, ethical advice... and the only way you can do that, Michael, is you have to buy the art. You have to make the commitment. And you have to have the eye.'

Everything that I know, if you're my client, you know. We've been dealers for 40 some odd years. Many of our clients are still collecting with us after 20 years... and their children come in, and they're collecting.

I was reading an article about contemporary art, about - they listed three artists. They said they'd have trouble selling their work today for three or four thousand dollars, yet those artists were selling for three hundred, four hundred, a million dollars just a decade ago because socially, that was the prominent thing. If you lived in New York and you were a go-go Wall Street guy, you had to have one of these painter's work because that was your badge of arrival... that was your trophy. That meant that you were a part of what was happening today - socially, culturally. That's the wrong way to buy art. You don't want to buy that kind of art. You want to buy art that will be relevant, that will be a continuum at even three, four, five centuries from now. It's going to be deemed significant and deemed important because it was ground breaking. It was historic; it was part of the whole evolution of what art is and what art was in our age. That's the kind of art we sell at Galerie Michael."

Category:

Film & Animation

Tags:

• Corporate video production
• CEO
• galerie Michael
• fine art gallery
• introduction video
• seven pictures
• welcome video
• Michael Schwartz
• cinematic video style
• video business card