Robert P. Mahowald, Research Director, On-Demand and SaaS Research, IDC talks about SaaS, CRM, and Web 2.0 with The Customer Collective's Robin Carey.
The Customer Collective (http://thecustomercollective.com) is the leading online forum for sales and marketing executives.
File under "don't let a good downturn go to waste!" SaaS offers a better business model when there are pressures on the bottom line.
robincarey 2 years ago