Los 30 anuncios más frikis de 2011 - 27. SONIC • Heart's Desire

Agency: Goodby, Silverstein & Partners, San Francisco

This spot isn't really freaky so much as it is completely awesome. But it descends into a hallucinatory phantasmagoria, so it counts. It opens with a man at a Sonic drive-through being told he can get anything he wants on his burger. This sends him careening into a colorful, crazy daydream full of giant Sonic food floating around and Sonic workers making kaleidoscopic Busby Berkeley moves in roller skates. (The Dude's dream sequence in The Big Lebowski reportedly was an inspiration.) The music tops it off—a parody of "You Can Do Magic" by America, with lyrics that are stupidly and comically forced to rhyme. Throw in some wonderfully goofy acting, and you've got the year's looniest fast-food ad. I'll have what he's having.

Vía: http://www.adweek.com

Category:

Comedy

Tags:

• vídeo. vídeos
• viral
• virales