Piera Palazzolo, Dale Carnegie Training, on corporate governance at SES New York 2009

Jason Ferrara, SVP, Sales & Marketing, Elixir Interactive, interviews Piera Palazzolo, Senior Vice President, Marketing, Dale Carnegie & Associates, Inc. at SES New York, 2009 on how to implement a corporate governance program. Piera talks about the incentive model that Dale Carnegie implemented to get its franchisees to become compliant with its corporate governance program. Piera describes Dale Carnegie as a "global reach but with a local touch" company and wanted their franchisees to integrate this specific campaign theme but still give them the flexibility to adapt the campaign so it responded to local culture.

Category:

Science & Technology

Tags:

• ses
• new
• york
• 2009
• Piera
• Palazzolo
• Dale
• Carnegie
• corporate
• governance
• franchisees
• training
• sesconference
• guidelines
• Jason
• Ferrara
• elixir
• interactive