Mariner at IP&TV World Forum 2011 - TV Everywhere and xVu: real time viewership analytics

Marc Savoie, VP Product Management, Mariner
What is really exciting about IP&TV WF this year is the traction TV Everywhere is getting among service providers. And video service monitoring is actually a nice niche for us - monitoring the video service as delivered to set-top boxes or other devices. It does not matter which device is consuming the video, Mariner xVu can monitor all the way down to each device and each consumer and really help the operator manage their service and also manage the cost associated with servicing these customers.

Mike MacNeil, Director Marketing, Mariner
Another interesting development with xVu is around viewership and viewership analytics. Several of our lead customers are beginning to use the xVu tool to gain insight into their content and using it to optimize their content offerings.

Category:

Science & Technology

Tags:

• Mariner
• xvu
• performace monitoring
• IPTV
• IP Video
• TV Everywhere
• QoE
• service monitoring
• Quality of Experience
• video analytics
• viewership
• any devices
• set-top box

[TheJabi786]

this is superb