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Arianna Huffington's "4E's" at the 4A's: Engagement, Energy, Empathy and Enthusiasm

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Uploaded by on Mar 10, 2010

http://www.beet.tv/2010/03/ariannas-4es-at-the-4as-engagment-energy-empathy-a...
SAN FRANCISCO -- In a speech the annual 4A's conference, Arianna Huffington sought to inspire the audience of advertising and media executives with her high energy approach to publishing.

After the her speech, she spoke with our very own Daisy Whitney, explaining her 4E's, the essential elements in media and marketing: engagement, energy, empathy and enthusiasm.

Daisy asked her about online video. Arianna embraces a syndicated approach to monetization, saying that content must follow the consumer, not the other way around.

Andy Plesser, Executive Producer

Disclaimer: Beet.TV publishes regularly on the Huffington Post, but there is no financial arrangement.

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  • You are a SOLD GREEK WHORE & YOU SHOULD GET THE SAME END TO YOUR LIFE AS SADDAM HUSSEIN! Bitch the only difrrance you make in society is helping the Corrupt GOV get away with MURDER! Rot in HELL & DONT EVER SAY YOU ARE GREEK! GREEKS STAND FOR FREEDOM YOU STAND FOR SLAVERY

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