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  1. 1 Gannett's National News Desk by USATODAY
  2. 2 "The State of Our Union is..." by USATODAY
  3. ▶ 2013 Ad Meter roundtable: Super Bowl commercials by USATODAY
  4. 4 Gaming Hangout 2013 by USATODAY
  5. 5 2013 in Gaming by USATODAY
  6. 6 2012 USA TODAY Print Ad Competition panel by USATODAY
  7. 7 USA TODAY iPad App - Viewing Choices by USATODAY
  8. 8 USA TODAY iPad App - Offline Reading by USATODAY
  9. 9 USA TODAY iPad App - The Custom Panel by USATODAY
  10. 10 Black Friday 2012: What you need to know by USATODAY
  11. 11 Money: Where are the jobs? by USATODAY
  12. 12 Life: What's the top TV show? by USATODAY
  13. 13 Sports: What is the best college football team ... by USATODAY
  14. 14 News: Who will really elect the president? by USATODAY
  15. 15 Election 2012: The nation's conversation by USATODAY
  16. 16 #NewUSATODAY with Larry Kramer by USATODAY
  17. 17 Matthew Koma: The future of music by USATODAY
  18. 18 My USA 30 Years from Today -- Gracia Martore & ... by USATODAY
  19. 19 Missy Franklin, Katie Ledecky & Heather O'Reill... by USATODAY
  20. 20 Cory Booker and Reince Priebus: The future of p... by USATODAY
  21. 21 USA TODAY redesign: A look at the website by USATODAY
  22. 22 USA TODAY redesign: A look at the #newusatoday by USATODAY
  23. 23 USA TODAY redesign: A logo that moves by USATODAY
  24. 24 Bill Clinton: 6 conventions, 6 speeches by USATODAY
  25. 25 Theater shooter 'looked so calm' by USATODAY
  26. 26 Theater shooting witness: 'Guy walks in dressed... by USATODAY
  27. 27 Theater shooting witness: 'I thought it was a p... by USATODAY
  28. 28 Theater shooting eyewitnesses describe chaotic ... by USATODAY
  29. 29 Hospitals treat theater shooting victims by USATODAY
  30. 30 Police: Theater shooting suspect's apartment is... by USATODAY
  31. 31 Emergency physician discusses treating theater ... by USATODAY
  32. 32 LISTEN: Police respond to shooting at Aurora mo... by USATODAY
  33. 33 Theater shooting witnesses and loved-ones react... by USATODAY
  34. 34 Should student athletes be paid? by USATODAY
  35. 35 StudioA: Allen Stone sings "Satisfaction" by USATODAY
  36. 36 StudioA: Allen Stone interview by USATODAY
  37. 37 StudioA: Allen Stone sings "What I've Seen" by USATODAY
  38. 38 StudioA: Allen Stone sings "Contact High" by USATODAY
  39. 39 Exclusive song from Michael Jackson's 'Immortal' by USATODAY
  40. 40 Jill Abramson: 'The Puppy Diaries' by USATODAY
  41. 41 Singer Glen Campbell on his recent Alzheimer's ... by USATODAY
  42. 42 30 Years with AIDS by USATODAY
  43. 43 Five Questions for Raphael Saadiq by USATODAY
  44. 44 Teen driving skills for life by USATODAY
  45. 45 The Monte Vista Garden Club by USATODAY
  46. 46 Q&A with Dick Van Dyke by USATODAY
  47. 47 Common Ground: The Peter King hearings by USATODAY
  48. 48 Palliative care by USATODAY
  49. 49 Common Ground: Budget Cuts by USATODAY
  50. 50 Graphic content: Self-injury on YouTube by USATODAY
  51. 51 Five Questions for British singer Adele by USATODAY
  52. 52 Five Questions for Jacki Weaver by USATODAY
  53. 53 The road to Best in Show at Westminster Kennel ... by USATODAY
  54. 54 Common Ground: We can not police the whole world by USATODAY
  55. 55 Super Bowl augmented reality from USA TODAY by USATODAY
  56. 56 U.S. Muslim population to double by 2030 by USATODAY
  57. 57 Common Ground: State of the Union Address by USATODAY
  58. 58 Eat and Greet with the Zac Brown Band by USATODAY
  59. 59 Five Questions for Kim and Kourtney Kardashian by USATODAY
  60. 60 Alan Jackson gives Zac Brown a Cadillac by USATODAY
  61. 61 USA Today Top 25 Coaches Poll 1-11-11 Final.mov by USATODAY
  62. 62 Five Questions for Gayle King by USATODAY
  63. 63 Five Questions for Snooki by USATODAY
  64. 64 Orphan earmarks stall roadways by USATODAY
  65. 65 J Paul Binnebose by USATODAY
  66. 66 USA TODAY's 'To the Troops' promo by USATODAY
  67. 67 Wounded Veteran has a new mission by USATODAY
  68. 68 Common Ground: Tax Bill on the hill by USATODAY
  69. 69 Michael Jackson's album-cover art by USATODAY
  70. 70 Jackie Jackson's holiday memories of Michael by USATODAY
  71. 71 Former NFL coach John Madden by USATODAY
  72. 72 Community Connectedness by USATODAY
  73. 73 Football Coach & CEO by USATODAY
  74. 74 Five Questions for Ron Isley by USATODAY
  75. 75 Five Questions for Steve Harvey by USATODAY
  76. 76 Common Ground: Deficit Commission by USATODAY
  77. 77 Chicago public schools a treasure trove of WPA ... by USATODAY
  78. 78 Five Questions for Rainn Wilson by USATODAY
  79. 79 Harry Potter fans skip, sing, and cast spells by USATODAY
  80. 80 Common Ground: The new congress by USATODAY
  81. 81 Walls go up on a green home by USATODAY
 

2013 Ad Meter roundtable: Super Bowl commercials

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Published on Feb 4, 2013

USA TODAY hosts a roundtable discussion on the best and worst Super Bowl commercials with industry experts. Joining Bruce Horovitz are Steve Hayden, Chief Creative Officer at Ogilvy, Bonin Bough, VP of Global Media & Consumer Engagement at Mondelez International, Barry Burdiak, Creative Director & Copywriter at DDB Chicago, Barbara Lippert, Mad Blog columnist, David Littlejohn, Creative Director and Copywriter at Pale Dot Voyage, and Carol Moog, advertising psychologist and author.

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