See a short video where Professor Hoffman gives you the highlights of his Oppenheim Lecture.
In his lecture on the Business of Climate Change, Professor Hoffman discussed the market implications of climate change for business; why companies should be paying careful attention to the issue and what they can do about it. He argues this less as a call to corporate social responsibility, but more as a concern of strategic importance to the future of the firm.
Learn more about the Oppenheim Lecture series here http://www.ioe.ucla.edu/calendar/oppenheim.asp
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