Chill, Don't Kill.

Whew I'd have a hard time allowing my child to play the part of the toddler who's seemingly threatened with violence here, and I certainly respect whoever agreed to do so.

This is a powerful and important message. Thanks for creating this.

MPD is badass.

hahaha.
if yo lady frand thinks yo forehead is enormous
don't
whip out yo bazooka and blast uh.

chill. don't kill.

i love the "Back the hell up" Part

I am the actor at the start of the commercial and it is interesting to me that people find it funny that we have a crime problem in Memphis that has earned us the number 2 most dengerous city in America. It real funny to joke about it until the problem hits home. There is absolutely nothing funnt about homicide. I have lost two close friends to violence in this city in this year alone. Somebody has to try to bring attention this problem. Be part of the solution, not part of the problem.

SlimRiggs, I agree. I especially don't get the killing people for alleged insults. And the gang craziness, that stuff just makes me sad.

Hey tell me, what is it he says at the beginning? I've never been able to understand it. "Your dog said you were... ? "

He is saying, "He's been your dog since you were shorties (kids), and you gonna shoot him?

well maybe if you would put effort into making your anti-crime campaign ads and not emphasize racial stereotypes, people might take you more seriously.

WTG Slim! I bet they made you repeat the same scene about a thousand times.
Ya, I was in a video once too. Never again.

You know I was really mad and was going out to Kill someone...But THEN I saw this commercial and decided not to....lol

I was the cameraman and editor of these spots-which are in fact designed to look amateurish! The voice is Skip Pitts, the guitarist of "Shaft" fame. The group who produced these spots is diverse and committed to helping Memphians...and that ain't easy.