THE BRIEF:
Premier West Coast design and VFX studio Asylum brings to life a foul mouthed bouquet of flowers in the new high profile ad for Teleflora via The Fire Station. The spot had its debut during this year's Super Bowl.
The spot, spearheaded by VFX Supervisor Piotr Karwas, opens with several office workers standing around a cubicle as a box of flowers is delivered to a fellow co-worker. When she opens the box she gets more than she bargained for as a wilted but rowdy bouquet of flowers hurls insults at her while co-workers look on in shock.
The message is clear: sending flowers in a cardboard box isn't the best way to show you care. Teleflora flowers are hand arranged and hand delivered in a keepsake vase, not in a box. That's the Teleflora difference.
THE CREDS:
Client: Teleflora
Spot Title: Talking Flowers
Air Date: February 2009
Agency: The Fire Station
President: Mike Perdigao
CD: Liz Loew
Senior Copywriter: Josh Bloomberg
Senior AD: Phil Mimaki
Agency Producer: Julie Fields
Production Coordinator: Tim Munday
Post/Effects: Asylum
VFX Supervisor: Piotr Karwas
Lead Animator: Craig Van Dyke
Lead Inferno Artist: Chris Moore
Animator(s): Mike Warner, Steward Burris
Lighter(s): Matthew Maude, Michael Sean Foley
Lead Modeler: Greg Stuhl
Modeler: Josh Robinson
Rigger(s): Kevin Culhane, Omar McClendon
Tracker(s): Michael Lori, Eddie Offermann
Matte Painter: Alexi Steinhauer
Roto: Daniel Linger, Zac Chowdhury
Producer: Diana Cheng
EP: Michael Pardee
Bidding Producer: Mike Hanley
Editorial: Butcher
Editor: Meagan Bee
Producer: Chrissy Hamilton
For more info visit: http://www.trustcollective.com
lol funny but sad.
angelpoet2 1 year ago