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Killing Us Softly: Women in advertising

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Uploaded by on Nov 19, 2009

Adv 316 Creativity & American Culture Class Project. How are women portrayed in advertising? Do the stereotypes work for consumers? Team 23 investigates by hosting a TV show/interview format and interviewing a variety of guests who offer their own viewpoints. WATCH IN HD. Enjoy!!

Filmed and Edited by Jonathan Lucan
Hosted by Giuliana Biondi
Sound by Joe Choe


*Team 23 is not responsible for corrupting the minds of pre-adolescent girls with the images presented during this presentation. Worddddd

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Entertainment

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Standard YouTube License

  • likes, 16 dislikes

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  • Girl, I think you're missing the point a bit yourself, confusing professionalism with sexuality. The clothes you're wearing, the makeup, your demeanor when talking to males, all sexualized.  You're trying to make yourself appealing in these ways, and perpetuating the exact problem you're discussing. Instead, learn to build your intelligence, make yourself interesting in non-physical ways, and for chrissakes, learn how to interview. Asking yes/no questions in a leading way is not interviewing.

  • @professorfoxtrot a "sex object" is when any person is regarded simply as an object of sexual gratification. This is where Kilbourne makes her argument, that there is more to a woman than just her boobs, thighs, and butt. It is becoming a common trend anytime we see commercials on TV these days, they always focus specifically on these specific parts of a woman's body even though sometimes most of the products they sell have nothing to do with these features. It kind of sends a bad image of women

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  • ah man, I wanted the donet. But if I want to look like her, I need to chew the gum... Ya shes pretty, I don't look like her! next... there not cute... But if they are going to make me thin! love those lines. But the rest of the people are right you need to show that you are not an object yourself. I am a guy and am not going to subscribe because you are a hipacrit,! however I will thumbs up the vid because the point is valid.

  • GIRL. YOUR BOOBS SHOULD BE PUT AWAY

  • @BionicTapeworm

    wow your too smart for me

  • @BionicTapeworm dude u have no life...thats sad. do you think anyone reads that shit?

  • @TheMordius

    Does a "hot lesbian" equal a submissive one who strips her shirt off at the obnoxious and invasive instigation of the Girls Gone Wild Crew? Or one who makes out with her female friend to impress and attract a man near-by? Have you only encountered "lesbians" in porn or reality TV? Do you ever analyze what your sentiments mean and what or who formulates them? Wake up: Future generations will thank you.

  • @TheMordius According to Harvard affiliated sociomedical scientist Rebecca M. Jordan-Young, there is not enough evidence to assume a connection between sexuality and gender. You also have no idea about my orientation or what I look like. (How the hell are looks pertinent to this fight anyway?) Feminism also benefits men. Please read the Macho Paradox by Jackson Katz to stop slurping the kool-aid. If your attention span fails you, then type in Tough Guise into the video search box.

  • @BionicTapeworm dude!!! seriously? just because i said "great BOOBS"? you have to be pretty miserable to be ofended by that. btw im very well maried, and have a great family, on the other hand you...well i know u are a feminist i presume u are also a lesbian, but not a hot one because u are in youtube commenting my very simple post.

  • @TheMordius

    Do you have to wear a diaper because you jizz in you pants all the time? Learn to adapt, you dick-headed gorilla! As an alternative, since my expectation is probably too great, buy a blow up doll because no self-respecting woman would let herself endure you. I am female, by the way.

  • @heybert05 and @TheMordius

    Although the interviewer presented the topic in an inept fashion, you're propagating sexism by not honestly analyzing the messages you absorb and how they impact your character. Women are more than overly chatty blow up dolls. "Women" and "sex" is indeed an ambiguous concept since their internalization of men's messages have thwarted their attempts to achieve their ambitions, which men also like to define.

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