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Published on Mar 23, 2012
What happens when a new coffee shop opens in the East Village? Here we a visualization of the social graph of everyone who will visit the coffe shop La Colombe. Each node in this network is a person, and each link represents friendship on foursquare. The size of each node is proportional to how many friends they have, and the placement of each node is determined by a machine learning algorithm called Structure Preserving Embedding. As people check in to La Colombe, they will turn from grey to blue, and their friends on the network will light up. As more people check in we can see how this new place opening spreads across the social graph.