LEGO Out of the Box

The interactive LEGO table is an example of the future digital product presentation in the stores. It was made to present LEGOs Bionicle series to their customers in fall 2007.

When a box in the store is placed on a specific glass surface, camera tracking will make it possible for a computer to register where the box is placed and in what direction it is turning, and the customers will on a screen see a visualization of how the product will look when it is put together. It is even possible to interact with the figures if two boxes are moved close to each other.

Category:

Science & Technology

Tags:

• lego
• interaction

[Peterdejavu]

this is so cool!!!!!!!!!!