The GreenXchange 2010 - HD

The GreenXchange (GX) is a web-based marketplace designed to collaborate and share intellectual property (IP) which can lead to new sustainability business models and innovation. Companies participating in the GX will be able to make both patented innovations and unpatented "know-how" available for research uses and commercialization on standard and transparent terms and conditions while retaining the ability to choose the licensing approach they feel comfortable with from attribution recognition to non-competitive use to simple fee structure.

The founding partners of the GX call on other companies to share their commitment to the power of open innovation and collaborative networks to fuel sustainable innovation by making available their patented technologies for research and licensing.

For more information about the GreenXchange, visit the official GX website at http://greenxchange.force.com/

For more information about patent strategies for promoting Open Innovation, visit the Science Commons website at http://sciencecommons.org/projects/greenxchange

This video was produced by Nike Brand Design Media in Portland, Oregon and is licensed to the public under the Creative Commons Attribution Non-Commercial Share-Alike 3.0 license.

Executive Producer: Jesse Canright
Writer: Cory Hansen
Producer: Mike Lay
Director/DP: Shawn Sundby
Production Design: Blake Britton
Sound: Dogfish Sound
Editing/Graphics: Marshall Bex & Robbie Johnstone
Internal Creative Direction: Kevin Wolahan & Eric Duvauchelle

Category:

Science & Technology

Tags:

• GreenXchange
• GX
• Creative Commons
• Open Innovation
• Sustainability
• TheGreenXchange
• marble machine
• marble track

[yenneved]

outstanding work