Selling Power: The World's Best Sales Blitz

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Uploaded by on Dec 25, 2008

http://www.blitzmasters.com Andrea Sittig-Rolf, CEO of BlitzMasters and creator of the Blitz Experience, recently sat down for an interview with the video version of the popular magazine, Selling Power. Gerhard Gschwandtner, publisher of selling power, asks Andrea to describe the Blitz Experience.

The Blitz Experience is a one-day activity-based sales training program that empowers salespeople to schedule appointments with qualified prospects on the day of the training. The result is a pipeline full of brand new opportunities at the end of the day.

Two weeks before the program, the participants receive and read a copy of Andrea's book, The Seven Keys to Effective Business-to-Business Appointment Setting. On the day of the Blitz, Andrea comes in and everyone does an hour and a half of training based on the material in the book. The sales team then breaks away and goes to the phones for an hour to make appointments with qualified decision-makers using the techniques that they were just taught. After that hour, they regroup and share how they got their appointments. They go back for another hour of calls and repeat.

When asked what the main problem people have with selling is, Andrea says it comes down to both emotions and skills. They're afraid of rejection but part of why they're afraid is because they don't have the tools or skills to sell. Asking someone to cold call without training is like saying, "Go build a house but we're not going to give you a hammer." How can you build a house without a hammer? How can you cold call without skills and sales techniques?

Gerhard asks how many appointments a business can book using the Blitz Experience. Andrea says the average business has 20 salespeople and the average amount of appointments is five per salesperson, so that's 100 appointments for the one day of training. "That could translate into an enormous amount of money," says Gherard.

For more information on the Blitz Experience with Andrea Sittig-Rolf, visit www.blitzmasters.com.

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  • She is realy good, her training realy works. I have used her.

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