McDonald's Marketing casestudy: International Marketing
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Uploaded by liverbird69 on Aug 23, 2008
Casestudy made by the students of International Management at Katho Hogeschool (Kortrijk). Comparison study of McDonald's in 6 countries using the 4 P's of Marketing.
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Really hope that wasn't like a final year project or something.
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this is absolutely fucking terrible, a 5 year old could do better, you people are in university and this is as good as you can come up with????its shit
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Thank you for this insightful video, guys :). A great job :)
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El asunto es de saber que es lo que el cliente necesita que en todo caso más que comida deliciosa es un lugar donde sentirse agradable y confortable...
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@asinaestheiziyar Probably quite late. The fast food market is an oligopoly. There are few sellers, but many buyers.
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A brilliant example of corporate branding, recognisable across the world. It's that consistency that drives brand awareness.
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So average and boring...did u all spend too much time eating rubbish at MacD that u rushed to complete the task just the night before deadline during a junk food hangover? This is seriously disappointing by uni students. Details are not even taken into account, the background music is annoying (and totally doesn't fit with the topic, btw), and the whole project is structured in a poor way. Bah!
LaNoir231188 4 months ago 6
Serving the same sh•t all over the world
playboysinistro 2 months ago