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"Marketing in China's Lower Tier Cities" - Thoughtful China

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Uploaded by on Nov 1, 2011

http://www.thoughtfulchina.com

Most multinational marketers in China today have mastered marketing in China's most sophisticated cities, Beijing, Shanghai and Guangzhou, known as tier one markets as well as provincial capitals, or tier two cities. Now they are trying to move into China's smaller cities and towns, tier three and four markets, but it's a tough transition. Find out how to master marketing in the lower tier markets this week on "Thoughtful China."

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  • Undergrad Marketing student here,

    Thank you for this upload, =] really interesting topics.

    Thoroughly enjoyed

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