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Product Placement in Hollywood Films

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Uploaded by on Feb 23, 2011

TRANSFORMERS product placements.
Media Literacy Project - Golden Globe Corp.
Prof. Aubrey - Mizzou.

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  • It's a film about transforming cars, if the cars weren't branded people would complain it's unrealistic - as unrealistic as transforming cars gets but you se my point.

  • I agree with Michael Bay's quote... but the application is what I hate. When they show the brand names in such a way that it is obvious that they are wanting the brand name to be the focus of that scene, that is what really bothers me. 

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