Dheeraj Gupta, the promoter of Jumboking Vadapav is featured on CNBC Young Turks

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Uploaded by on Oct 12, 2010

Dheeraj Gupta talks about the origins of the company, his journey to establish the brand, how he started the business with just Rs. 2 Lakhs, the product's USP and the challenges he faced in running the business. He also talks about the business model and the challenge and excitement of being an entrepreneur.

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