Schlafly Beer Titanium Commercial
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Published on Mar 31, 2012
Schlafly Beer introduced the single most exclusively limited beer release in the history of the known universe on April 1st, 2012... Schlafly Titanium: A beer so rare, only one bottle will ever be produced.
Fermentation was carried out with a wild "space yeast", harvested from ancient residue recently unearthed at a meteor crash site. Schlafly Titanium is dry-hopped 7 times with our proprietary hybrid of Galaxy, Amarillo, Simcoe and Citra hops, resulting in a beer with a theoretical count of over 10,000 IBU's.
In addition to the choicest raw materials, Schlafly Titanium is also brewed with a host of other premium ingredients. This process is so exhausting, so extravagant, so expensive, that it yields but one single bottle of Schlafly Titanium.
Only one bottle of Schlafly Titanium will ever be made available to the public. This is truly the Ultimate Craft Beer White Whale.
At the stroke of 12:01 AM Eastern Standard Time on April 1st, 2012, lottery tickets went on sale at www.schlafly.com offering the world's most enthusiastic and educated beer connoisseurs a chance to win the opportunity to purchase a Golden Ticket, thus ensuring the possibility of purchasing a Blue Ticket, which guarantees the chance of learning the Secret Word needed to participate in a Thunderdome Fight To The Death for the privilege to purchase Schlafly Titanium.
Said of Schlafly Titanium:
"Everyone knows that the harder a beer is to obtain, the better the better it tastes."
- Garrett Oliver, Award Winning Brewmaster of Brooklyn Brewery
"I'd totally kill several people for this beer."
- Julia Herz, Brewers Association Craft Beer Director
"I wish I'd collaborated on that."
- Sam Calagione, Founder & President of Dogfish Head
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