Tradeshow Exhibitor Blues (SWAP Is All You Need)

Have you ever exhibited at a tradeshow and been prepared for everything -- except for capturing and following up on leads? You probably ended up writing names and notes on anything you could find, like the guy in this video. Luckily for him, he finds out that SWAP from Experient is all you need before the end of his show. That way, he could identify and follow up on all the hot leads! For more information on SWAP, http://info.experient-inc.com/swap-is-all-you-need/?utm_campaign=SWAP-video&a....

Category:

Travel & Events

Tags:

• lead retrieval
• tradeshow
• exhibiting
• lead capture
• lead management
• SWAP
• Experient
• Bo Weevil
• smartphone app
• iPhone app
• Android app
• exhibitor

[muraliguntakal]

I guess eventSCan app does a better job. It scans QR or bar codes and sends it directly to CRM.

[Wreck1954]

@dschenberg Outdated? Far from it! SWAP has the built-in capability to take notes and answer qualifying questions at the time of capture, the leads are more detailed and complete. Even the salesperson who took the lead is identified in the lead for further clarification. Exhibitors can identify and rank the best leads through filtering the data in the portal by purchasing timeframe and budget availability and other criteria.

Combined with Follow Me and get e-collateral & interactive maps.

[dschenberg]

Cute video but what good is a list of people you met if there's nothing for them to go look at after the event. As I see it, you've replaced one outdated lead management process with one that looks just like it on a phone. Event attendees want something to replace the portable trash bag they carry around an event. Go have a look at BusyEvent who's been doing this for 5 years and strike up a partnership where you can gain access to their next generation tools being launched next month.

[IDMakersInc]

Thank you to all of the "Cast" - you all did a fantastic job!