SocialTwist: Combining Couponing and Daily Deals

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Uploaded by on Jul 5, 2011

"While WebProNews covers a lot of daily deal startups, SocialTwist stood out to us for its unique approach. Just as its name suggests, its Tell-a-Friend platform allows users to share a coupon with their friends with similar interests for an added deal. The extra incentive encourages users to share more frequently than users on other sites, such as Groupon.

Vijay Pullur, the company's CEO and co-founder, told us that the platform is geared toward large brands. It also track analytics to help marketers know what's working and what is not.

Would you be more likely to share if you knew you were getting an extra deal?"

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