Presentation from the IgniteLanisng event --
Demographers have identified the concept of 1000 nights, regarding shifting trends in entertainment and free time for the Millenial generation. Dan Gilmartin and the Michigan Municipal League champion the idea, and I plan to show that Mid-Michigan, specifically the Entertainment Express route between Lansing and East Lansing, can fulfill a huge chunk of those 1000 nights. Because there is plenty of fun to be had on Michigan Avenue!
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