Gamification For Everyone: What's Your Strategy? | Keith SMITH
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Uploaded by CasualConnect on Aug 15, 2011
In this session, you'll learn why gamification is the answer to moving the needle in four categories that are important to digital publishers: Frequency, Engagement, Virality and Revenue. These four categories represent the BigDoor framework and our approach to gamification. The way we see it, these four categories operate like the wheels on a car---they all have to be working to make the car go.
For slides visit: http://casualconnect.org/lectures/business/gamification-for-everyone-what'...
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