"Feel Up" PSA for Breast Fest Film Festival

2009 Breast Fest Film Festival "Feel Up" PSA.

The Feel Up PSA was created for Breast fest 2010, a Breast Cancer Film Festival put on annually by Rethink Breast Cancer in Toronto, Canada. The PSA was used as promotion for the film festival, but also promoted breast health. The trailer was shown in movie theatres in Toronto, corporate elevator media screens and before each film at the festival. Feel Up was created by Juniper Park in Toronto for Breast Fest 2010.

RETHINK BREAST CANCER is a Canadian charity helping young people who are concerned about and affected by breast cancer through innovative breast cancer education, research and support programs. Rethink is a national volunteer-driven registered charity with a bold, enterprising and entrepreneurial approach.

Rethink Breast Cancer is thinking differently about how to beat breast cancer. For more information visit www.rethinkbreastcancer.com


Client: Breast Fest / Rethink Breast Cancer
Ad agency: Juniper Park, Toronto. http://juniperpark.com
Director: Kathi Prosser
DoP: Miro Bashak.

Category:

Nonprofits & Activism

Tags:

• Feel
• Up
• PSA
• TV
• 30E
• Oct19

[Slitherous1]

whats the song ? kinda sounds like chris isaak wicked game but faster .

[callmedaddybtch]

hahahaha perfect music, and then his hand comes up i was like whos grabbin on her?

[frosty1433]

what's she gonna grab next? her penis?

[vampz247]

tht chick is UGLY!

[prettyinpinkla]

LOL what a clever way to get a good message out there.

[PenguinAtlas]

awkward