PubCon Dallas Interview With J.R. Atkins Of MutualMind

During the busy and successful PubCon South at Dallas held in April, WembasterWorld video content producer Vanessa Zamora conducted a video interview with J.R. Atkins, sales and marketing advisor at Dallas-based online marketing firm MutualMind, who shared information about the firm's namesake Web application. Atkins spoke about MutualMind's social media marketing platform and how its monitoring, collaboration and analytics features have helped enterprise-level firms manage the social media accounts of multiple brands under a single interface. Atkins told Zamora about MutualMind's usefulness in controlling the social media messages being sent out under the multiple accounts and many brands a single large firm may have in the event of an emergency. Before concluding their PubCon South at Dallas interview, Atkins spoke with Zamora about the advantages offered by MutualMind's "all-you-can-eat" approach to its platform of services.

Category:

Science & Technology

Tags:

• PubCon
• MutualMind
• online
• marketing
• social
• media
• metrics
• measurement
• platform
• analytics