GCHQ :: In-game advertising - Xbox footage

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Uploaded by on Jan 20, 2010

Features actual footage of first ever in-game recruitment advertising using the XBox Live environment (UK market) across a range of top titles such as Electronic Arts' Need for Speed Carbon, Ubisoft's Tom Clancy's Rainbow Six: Vegas, Splinter Cell Double Agent and Activision's Enemy Territory: Quake Wars.

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