DIGITAL ZOETROPE is an installation which Troika created for onedotzero when commissioned to design a custom installation and visual identity around the theme of the festival 'Citystates'. Opting to make an installation and identity that integrate into each other, Troika created a modern DIGITAL ZOETROPE as the cornerstone of the identity, which celebrates both the heritage of motion arts as well as its digital present.
The zoetrope itself is an updated model of the original zoetrope designed by William Horner in 1834. Whilst traditional zoetropes commonly display small loops of figurative animations, Troika's zoetrope works from an abstract pattern that magically starts to form words when it is lit with the right frequency. Building on this concept, Troika created a state of the art and unique prototype, designing and programming all components from scratch. By controlling the frequencies of rapidly blinking LED lights at the center of the zoetrope, it is possible to display different words or alternating patterns depending on the speed of the flashing lights.
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