CHAN:
And in India, the gems and jewelry sector is one of the fastest growing industries in the country. Jewelry houses have teamed up with local celebrities to market their products. Let's take a look.
STORY:
Diamonds are considered to be a girl's best friend. And this was proven true by these models. Exquisite jewelry and dresses were on display.
Sizzling the floor were some renowned Indian actresses.
[Bipasha Basu, Actress]:
"At every point of time when you step outside the house you need to dress right and definitely jewelry comes and is a must when you dress. So definitely for a women jewelry is important."
[Sameera Reddy, Actress]:
"I liked it a lot as I not only got to walk the ramp but also got a chance to endorse jewelry which I would say is a girl's best friend. Today I am the face of... and I loved it a lot as you always like to be around with jewelry."
Jewelry is now responsible for nearly thirteen percent of India's total exports.
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