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Statistics Do Not Tell Complete Story

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Uploaded by on Apr 5, 2009

Do you rely on statistics to "make your case" when you are presenting to a client? In my experience, I have found that it is easy - too easy - to over use statistics during presentations. After all, the facts don't lie!

But... will your audience remember those statistics when they get back home or back to their workplace? Probably not!

In this video, I demonstrate the power of using stories in your presentations. Not as a substitute for your facts and statistics. Rather, as a way to supplement your stats - to make facts and figures come to life.

It is often said that, "People will forget the facts, but they will remember - and relate to - your stories. If...
they are pertinent, personal, and practiced!

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Howto & Style

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