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Using Social Media And Analytics To Help Build Communities

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Uploaded on Jun 23, 2011

How do you build a community with social media? We sat down with Marcelo Calbucci, founder of Seattle 2.0 and a prominent figure in the startup community. Marcello shares insights on becoming a resource for the startup community through blogging at first, and eventually spreading to Facebook and Twitter. He also discusses a few of the important metrics to pay attention to when building your community, as well as pitfalls and tactics to avoid when reaching out to individuals!

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