4.1.5 Rob Gruhl - How to Buy a New Car - Ignite Seattle 2007

These are the comments a green pea sales person would tell all his friends on how to buy a car.
Internet has made it too easy to buy a vehicle without all the games. You can have dealerships who want to be straight forward and with all the games this guy is telling you to play, it will be counter productive to be a satisfied customer. You will always leave with a sense of disappointment everytime.

I've sold cars for several years and let me just say. The average Salesperson spends atleast 50hrs a week plying his craft and crackpots like this guy spend maybe 10hrs every 3yrs. Common sense (?) here. Who do you think is more knowledgeable on the subject of buying and selling? All the games is unecessary. If you want a fair deal all you need is patience. Sounds simple does'nt it but that's it.

Well then, enlighten us. Why should someone continue to deal with a car salesman, who promises a price, and then backs out?

Everything discussed here is relating to *when* the salesman fails to honour his word, is it not the dealer at that point whose initiating a game? Or are you against a buyer calling around for competitive bidding?

I'm not sure where the games come in. This all seems like resonable advice: don't buy the high-pressure last minute add-ons, get multiple quotes, don't buy a car you don't want from a dealer that pulls a bait & switch. I'm wondering if you're taking exception to the part about not signing things? Or perhaps you and your alcoholic pedophile friends are out of work because consumers are beginning to find out they don't need you anymore. Tough call.

This man is good, I sold cars and he is telling the truth...WOW!

5 stars, great!

The point is to find out how much money you can have for the payment you can afford. Once the bank gives you that number then you go to a dealership with that number in your head as the max negotiation point.

I'm a little dissappointed about the advice because it appears to be quick and comprehensive but it certainly does not guarantee you the best "value". Examples are to ask even during the competitive bid for buyers outside of your area to offer incentive because you "have to pick-up the car so far away". Free door mats, services, free tank of gas are also incentives that can easily save you several hundred bucks over the next few months. Do have the best leverage ask before you sign.