ADmented Reality - Google Glasses Remixed with Google Ads
Sign in to YouTube
Sign in to YouTube
Sign in to YouTube
Published on Apr 5, 2012
When I saw Google had somehow forgotten to include any ads in their Project Glass promotional video I just couldn't resist fixing that oversight for them.
So here is my slightly more realistic version of Google's augmented reality glasses - now featuring contextual Google Ads!
Of course I'm exaggerating a bit here for visual effect to mimic the modern web browsing experience. Google will probably not be this obvious with their interface but there's no question that the company will be gathering a massive amount of extremely personal data based on what you look at and for how long. The company may use this data mining to build even more detailed consumer profiles and/or sell über targeted ads. Because let's face it, Google is really just a massive advertising company at heart.
Fun Fact: All of the AdWords used are actual Google ad returns found via Google searches based on the dialog, situation or setting in the original video. Yes "Music, Stop!" does actually return an ad asking if you would like to listen to music.
Google really can't be too annoyed at this remix because after all I'm just putting Google Ads overtop of a Google video on Google's owned video hosting service.
See the original Google video:
UPDATE: This remix appears to have gone viral with over half a million views in 5 days. I'm happy the video has been part of the changing media story around Google's "augmented reality" product from the initial uncritical view to a slightly more skeptical frame that at least raises concerns about privacy, personal data mining and "targeted" advertising.
Back in February 2012 Sebastian Anthony wrote about the then-rumored Google glasses on Extreme Tech saying - "Remember, Google is ultimately an advertising company, where eyeballs directly translate into money — and it's hard to get any closer to your eyes than a pair of augmented reality glasses. When you look at a car dealership, Google will be able to display ads from a competitor. When you sit in front of a computer, or TV, or stare through a shop window, the glasses will be able to track your head movements and report back on the efficacy of display ads. Perhaps most excitingly, when you read a newspaper or book or other static medium, Google could even overlay its own, interactive ads."
Here is a link to that article:
FAIR USE NOTICE:
This transformative remix work constitutes a fair use of any copyrighted material as provided for in section 107 of the US copyright law. "ADmented Reality" was remixed by Jonathan McIntosh and is licensed under a Creative Commons BY-NC-SA 3.0 License permitting non-commercial sharing and remixing with attribution.
- 5:26 I used Google Glassby TheVergeFeatured 1,874,534
- 0:33 Google Project Glass - Cheating Wife Parodyby LessFilms 332,435 views
- 0:26 Google Glasses: A New Way to Hurt Yourself (parody of Google's Project Glass)by Tom Scott 2,636,152 views
- 1:53 Goggle - Project Dangerous Glassesby HappyToaster 611,217 views
- 3:12 How It Really Feels [through Google Glass]by ItsOnBTV 330,036 views
- 1:10 google earth is not funny anymoreby opossum77 6,118,652 views
- 30:43 Amazing Google Glasses Demonstration at Google I/O 2012by minipcpro 1,342,325 views
- 43:10 google Documentary - Discovery Channelby أحمد عوف 260,153 views
- 2:01 Battlefield 5 on Google Glasses (the Marine revenge)by ThereIsaCanal 1,971,645 views
- 2:46 How Guys Will Use Google Glassby DartanionLondon 3,024,578 views
- 3:54 Speaking Of The Matrix: Google Glassesby PsyOpsTimes 21,645 views
- 2:31 Google Project Glass: Official Concept Walkthrough Video, "One Day" [HD]by mariocontv 166,137 views
- 2:38 Google Glasses Parodyby JRESHOW 11,278 views
- 3:48 Google Project Glass: Explained!by Marques Brownlee 345,982 views
- 1:51 Google Project Glass [Parody]by LyonLac 28,529 views
- 3:01 GOOGLE SEXY OFFICIAL VIDEOby hotforwords 4,103,509 views
- 2:22 Google Glasses (how it works)by taoistflyer 1,160,041 views
- 2:33 Project Glass: Google Goggles (The Parody)by GradLife 421,442 views
- 0:52 This trashby T3FE 1,949,903 views
- 2:58 10 Strange Discoveries On Google Earthby alltime10s 1,791,740 views
- Loading more suggestions...