WHERE GOOD IDEAS COME FROM by Steven Johnson

One of our most innovative, popular thinkers takes on-in exhilarating style-one of our key questions: Where do good ideas come from?

With Where Good Ideas Come From, Steven Johnson pairs the insight of his bestselling Everything Bad Is Good for You and the dazzling erudition of The Ghost Map and The Invention of Air to address an urgent and universal question: What sparks the flash of brilliance? How does groundbreaking innovation happen? Answering in his infectious, culturally omnivorous style, using his fluency in fields from neurobiology to popular culture, Johnson provides the complete, exciting, and encouraging story of how we generate the ideas that push our careers, our lives, our society, and our culture forward.

Beginning with Charles Darwin's first encounter with the teeming ecosystem of the coral reef and drawing connections to the intellectual hyperproductivity of modern megacities and to the instant success of YouTube, Johnson shows us that the question we need to ask is, What kind of environment fosters the development of good ideas? His answers are never less than revelatory, convincing, and inspiring as Johnson identifies the seven key principles to the genesis of such ideas, and traces them across time and disciplines.

Most exhilarating is Johnson's conclusion that with today's tools and environment, radical innovation is extraordinarily accessible to those who know how to cultivate it. Where Good Ideas Come From is essential reading for anyone who wants to know how to come up with tomorrow's great ideas.

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  Entertainment

[Bob Whiskey]

this is fun to watch muted

[Robert Langdon]

I adore these types of movies but they all have a single one challenge. Life OWES you NOTHING. It actually is about everything that YOU are likely to do RIGHT NOW. Need to make money with clips? CashBankOn. Have to have a different way? Pancashful Secrets. Be free from defeatist thinking and get started on succeeding today.

[Jerry Perlmutter]

I liked these of your key ideas: incubation, takes time for hunches to develop into full and useful ideas; building on ideas of others accessed by the web. Building on the ideas of others requires me to SCREEN who I will be connected to--to those I feel sympatico or I get overwhelmed and distracted by the large number of people I get exposed to.

Incubation is facilitated when I use my intuition, inspiration and imagination. I have spent much time cultivating these by going deeper into my self.

[Sorin Crisan]

Nice Video

[Ahmad Abdi]

communication - collaboration is key i think

[weewee33wee44]

Cleaver Idea + Nice drawings

[IrishAfricanDude]

can anyone tell me how to come up with good ideas. I want a startup company dont know what though

[ATarhini]

collaboration-- not just competition--is the key success for any business !!

[D exocreeper]

to much to process all at once