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- Venture Capital - Andrew Siegel of Advance Publications - TWiVC #68

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Published on Aug 22, 2012

On this episode of This Week in Venture Capital, Mark Suster interviews Andrew Siegel of Advance Publications (parent company of Conde Nast and others) on the changing print landscape.

00:30 Welcome everyone, I'm here today with Andrew Siegel of Advance Publications.
1:45 Tell us a little about Advance Publications and your role there.
2:45 You're one of the largest publication owners in the world, aren't you?
3:30 You were running corporate development for Yahoo before this?
5:15 How do young entrepreneurs begin to work with a company like yours?
7:00 Do you disclose which funds you've invested in?
7:30 Thank you to Walker Corporate Law for sponsoring the show. Everyone follow @ScottEdWalker for some great insight into the legal process.
8:45 How do you feel about your properties? Do you feel protected from new media?
10:30 Is news being disaggregated?
11:30 Andrew on the importance of high-quality content.
15:00 Andrew tells about a time he heard a German tourist ID the Conde Nast building in NYC.
16:00 How do you view the transition of your magazines to the iPad, to e-readers?
17:45 Which other publishers "get it" the most?
21:30 How do you balance the people with more money than time--and with more time than money?
22:00 Why did Advance Publications buy Reddit?
24:45 Are there similarities between Twitter and Reddit?
25:30 How should entrepreneurs approach you for funding?
28:15 Thank you to Detroit Venture Partners for their support of the show! Check out detroitventurepartners.com.
31:00 Are you investing in email?
33:30 Discussion of Ian Roger's Topspin Media.
36:30 Andrew: Display advertising has a real problem.
38:00 What are your thoughts on product placements?
40:30 Have you been following the Dalton Caldwell vs. Twitter story?
44:45 Consumers want to have an authentic dialogue with a brand.
45:45 What's your process for investing in startups?
48:45 Is it fair to say that every company is different in terms of their M&A strategy?
51:00 Is Pinterest real? Are you seeing much real conversion from it?
52:30 Andrew, thank you so much for joining us today. And thank you to Detroit Venture Partners and to Walker Corporate Law.

FOLLOW ON TWITTER
Mark: @msuster
TWiVC: @twivc
Walker Corporate Law: @scottedwalker
Detroit Venture Partners: @dvptweets
Andrew: @adsiegel

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All Comments (4)

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  • Andy Bramwell

    agreed, additionally once people who are currently oblivious to the bubble effect become informed - I believe we will see a strong resurgence in editorially robust media. There could be some opportunities in traditionally modeled channels pretty soon. I am going to help this process along a little by building some tools for the blissfully oblivious to burst out of their social news bubble.

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    in reply to bigbold2 (Show the comment)
  • Paul LeBlanc

    If I'm in traditional media, this is a must see. Amazing interview!

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  • Whiskey Dick

    Are they filming in a church?

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  • bigbold2

    The stuff around 11m doesn't play out at all in my experience. Curation is even more important than ever, given the quantity of content. And people don't just want a random firehose of stuff from their social graph - they still value editorially strong curation and brands.

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