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[x+1]'s Brand Safety Partnership with Trust Metrics XPlusOneVideo 48 views Earlier this month [x+1] announced its partnership with Trust Metrics, the leading provider of digital measurement standards for publisher transparency, effectiveness and q...
x+1 ANA video XPlusOneVideo 108 views
Brad Terrell & Leon Zemel: Marketing in Real Time: The Technology & Data Imperative XPlusOneVideo 192 views Brad Terrell, VP & General Manager of Digital Media at Netezza shares the stage with Leon Zemel, Chief Analytics Officer of [x+1] to discuss how to effectively use big dat...
Bruce Biegel: The Path to Real Time Integrated Marketing XPlusOneVideo 89 views Bruce Biegel, Managing Director of the Winterberry Group, presents "Marketing Transformation: The Path to Marketing in Real-Time" at the 2011 NexTargeting Summit
John Nardone - Introduction to NexTargeting Summit 2011 XPlusOneVideo 58 views John Nardone's opening comments at the 2011 NexTargeting Summit
John Nardone Closing XPlusOneVideo 36 views
Eric Stein: Maximizing Cross Channel Marketing XPlusOneVideo 171 views Eric Stein the EVP, Digital Strategy of Epsilon discusses how to optimize integrated marketing campaigns.
Patrick McLean: Verizon Interactive: A Case Study for Marketing Transformation XPlusOneVideo 136 views Patrick McLean from Verizon presents at the 2011 NexTargeting Summit with a case study on marketing transformation.
A capella group Ten & Change performs at the 2011 NexTargeting Summit XPlusOneVideo 219 views A capella group Ten & Change performs at the 2011 NexTargeting Summit
The [x+1] Demand Side Platform XPlusOneVideo 1,352 views Platform+1 is the only end-to-end digital marketing platform for optimizing multiple channels at scale. The best companies in the world use [x+1] to improve the relevancy ...

About [x+1] Video

[x+1] provides an audience targeting platform to enable marketers and agencies to optimize prospect and customer interaction across multiple digital channels.

xplusone.com

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XPlusOneVideo

Latest Activity

Mar 7, 2012

Date Joined

Mar 24, 2010

About this user

Since 1999, [x+1] has helped marketers connect with consumers in more meaningful, actionable ways, delivering content and offers where they are most relevant.

We work with brands, agencies and media companies to determine the most valuable customer attributes (those characteristics that indicate who is most likely to respond favorably) and then interact with those people when and where they are online.

Our groundbreaking and patented technology, the Predictive Optimization Engine (POE ™), makes it possible using sophisticated statistical modeling to leverage and surpass traditional direct marketing techniques.

Its at the heart of our product set, which includes Media+1, Site+1 and Landing Page+1. All of which enable automated, real-time decision making and personalization, ensuring that the right ad or message is delivered to the right person at the right time.

Our clients include leading digital marketers and agencies in financial services, telecommunications, online services, travel and other industries.

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Hometown

New York, NY

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United States

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