Willow TV is the largest broadcaster of Cricket in the United States and Canada since 2003. Willow produces and manages Willow Cricket, a 24x7 channel dedicated to cricket on DISH Network and DIRECTV, which is available a-la-carte and bundled in the Hindi Mega Pack on DISH Network and the HindiDirect package on DIRECTV.

Willow holds exclusive licenses from various cricket boards worldwide, including the ICC, Cricket Australia, English Cricket Board, Cricket South Africa, Cricket New Zealand, The Champions League and others.

Willow also operates the world's leading portal for live Internet streaming of all Cricket events worldwide at www.willow.tv, and has been providing live streaming video of every major cricket series since 2003. Willow has driven various innovations in the coverage of cricket, like its video based live scorecards and editorials, and powering YouTube's coverage of the Indian Premier League in 2010.

Willow TV provides subscribers with an unparalleled viewing experience with enhancements such as live interactive video scorecards, high definition video streams available on all Browsers and Operating Systems, across a multitude of devices. This includes Laptops, PCs, Tablet devices like iPads, Smartphones like iPhones, Android, Blackberry, and IP based devices connected to the TV set, like PS3, Roku, Boxee, GoogleTV, Samsung Internet@TV devices and many more.