virginorigami's Channel

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About virginorigami's channel

uk.virginmoney.com

Created by

virginorigami

Latest Activity

Dec 3, 2007

Date Joined

Dec 3, 2007

About this user

To launch the Virgin Climate Change Fund, we worked with our agency Glue London to create a stand out campaign. It had to stay true to the product, which shows that you can make money and be green.

The solution was to create origami animals out of money.

We used professional origami artists and animators to create stop-frame animation adverts. They ran in rich media placements online, using Flash Talking technology.

The videos show how we made the adverts, the ads themselves, and the stand alone animation without the advertising copy.

Creative: Glue London
Origami artist: Rick Beech

Country

United Kingdom

Companies

Virgin Money

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