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ukrugbyleague uploaded a new video
(13 hours ago)
The newly re-branded London Broncos played their first game on home soil in the Capital Challenge against London Skolars at the impressive Honourab...
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The newly re-branded London Broncos played their first game on home soil in the Capital Challenge against London Skolars at the impressive Honourable Artillery Company ground in central London on Friday.
SLTV went along to catch the action and reaction from the all-London clash.
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ukrugbyleague uploaded a new video
(4 days ago)
Stobart Group, the UK leader in transport and distribution, has partnered with Super League in a cross-marketing deal to secure title naming rights...
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Stobart Group, the UK leader in transport and distribution, has partnered with Super League in a cross-marketing deal to secure title naming rights to Rugby League's elite club competition.
The new agreement, which will run until the end of the 2014 season, will see the competition become the Stobart Super League with the Stobart brand featuring prominently across all 14 clubs.
In a pioneering new partnership focusing on exposure and promoting greater awareness of the game, the newly-designed Stobart Super League artwork will adorn 100 trailers of the company's famous red and green trucks, with an Eddie Stobart vehicle passed, on average, every 4.5 minutes when driving on the UK's major roads.
Each of the 14 clubs will have trailers branded with images of their players and team colours.
Commenting on the new partnership, Super League Chairman Richard Lewis said: "The deal with Stobart is excellent for the Super League clubs and the competition as a whole.
"The Super League clubs turned down other offers and took a strategic view that the brand values of Stobart are closely matched to those of Rugby League.
"The Super League clubs are excited by the multi-layered sponsorship that services the game and the competition on a number of levels in a way never seen before."
Stobart Chief Executive Andrew Tinkler said: "Eddie Stobart has become a Superbrand due to the public exposure of our 2,250 trucks, driving millions of miles each week.
"Now we can help build the Super League brand and promote Rugby League and its brilliant clubs through the exposure our fleet and Superbrand status offers."
He added: "We have a successful history with the game through our relationship with Widnes Vikings, and believe there is a strong affiliation between the Stobart brand and the army of Rugby League fans. We can't wait for the Stobart Super League to get started and for our new branded trailers to hit the road."
The partnership will dovetail alongside a new five-year television contract with leading broadcaster Sky Sports, which will see up to 70 televised games each season, starting with Widnes Vikings versus Wakefield Trinity Wildcats on Friday February 3 2012.
Rugby League continues to be a major feature in the Sky Sports portfolio as the most watched domestic league outside of football, and the fourth most popular televised sport in Britain.
The Stobart Super League is launched on Wednesday February 1 with a convoy of branded Eddie Stobart trucks driving from Widnes to Old Trafford.
The first televised game of the new season will take place on Friday February 3 at Stobart Stadium, between Widnes Vikings and Wakefield Trinity Wildcats (8.00pm).
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ukrugbyleague uploaded a new video
(4 days ago)
Super League TV went along to Rob Burrow's testimonial match against Featherstone to help celebrate 10 years of memories for the diminutive half ba...
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Super League TV went along to Rob Burrow's testimonial match against Featherstone to help celebrate 10 years of memories for the diminutive half back. Since making his Rhinos debut in 2001 Burrow has won four Grand Finals, two World Club Challenges and two Harry Sunderland awards.
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ukrugbyleague uploaded a new video
(5 days ago)
England full-back Sam Tomkins once again stole the show as Wigan edged out Salford in a tight affair at Salford City Stadium.
Tomkins made an early ...
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England full-back Sam Tomkins once again stole the show as Wigan edged out Salford in a tight affair at Salford City Stadium.
Tomkins made an early try for Pat Richards and went over himself for the highlight of the 16-10 victory. Wigan boss Shaun Wane was delighted with his number 1's display but warned the Warriors must not become reliant on last season's top try scorer.
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ukrugbyleague uploaded a new video
(6 days ago)
After an impressive 24 Super League tries last year, Hull KR's Kris Welham made a scoring start to 2012 in Sunday's 'friendly' win over Hull FC. Th...
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After an impressive 24 Super League tries last year, Hull KR's Kris Welham made a scoring start to 2012 in Sunday's 'friendly' win over Hull FC. The touchdown capped a fine individual performance from the 25 year old, who was delighted with the team's effort in their 36-18 victory over the old enemy.
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