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Printechnologics in "Iconist" (10 2011) - Tech Demo
TheStrategyWeb
349 views
TheStrategyWeb tried Printechnologics touchcode technology with the supplied promotion card from inside the German Iconist issue of October 2011. The touchcode finally work...
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Claudio Marcus at DED2011.MOV
TheStrategyWeb
109 views
The Strategy Web spoke to Claudio Marcus, EVP Market Development at visible world about Smart TV, First and Second screen usage and the impact of events like DED2011. See: ...
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Dr. Patrick Dixon at DED 2011.MOV
TheStrategyWeb
172 views
At DED 2011 Dr. Patrick Dixon, Chairman Global Change Ltd. was talking to The Strategy Web about Smart TV, Connected TV and his collaboration with Mediamind. See: http://ww...
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LeWeb10 - Jeremiah Owyang on web-strategy & brandvgelist
TheStrategyWeb
71 views
Interview with Jeremiah Owyang at the LeWeb. He gives us his predictions in web-strategy for 2011 and shares some interesting insights in why companies need to work with "b...
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Rob Gonda - Internet of Things.MP4
TheStrategyWeb
176 views
Interview from "The World after Advertising" with Rob Gonda, Director of Strategy at SapientNitro about the Internet of Things. He shared his views on when is the IoT reall...
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Aedhmar Hynes - The influence of brand-vangelists
TheStrategyWeb
74 views
Aedhmar Hynes, CEO of Text 100 (http://www.text100.com/) sharing her view on the influence of brand-advocates which I am always refering to as brand-vangelsists.
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Aedhmar Hynes - The power of social media on brands
TheStrategyWeb
69 views
Aedhmar Hynes, CEO of Text 100 (http://www.text100.com/) talking about the massive impact and potential of social media on brands today and in the future.
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Personal Branding und Markenrecht
TheStrategyWeb
111 views
In einem kurzen Interview gibt Markus Lindlar (Geschäftsführer Kreation, Nambos GmbH) Einsicht, worauf es beim Personal Branding aus markentrechtlicher Sicht ankommt.
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Robindro Ullah, Deutsche Bahn über Twitter
TheStrategyWeb
395 views
Robindro Ullah twittert für das Hochschulmarketing in der Hoffnung, junge Ingenieure über Twitter zu gewinnen.
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Markus Walter, Allianz Deutschland über Twitter
TheStrategyWeb
475 views
Aufgenommen auf der Tweet Akademie zur Frage: Was sind die 3 größten Herausforderungen bei twitternden Unternehmen.










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