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RSA Shorts - The ABCs of Persuasion

60,292 views 2 months ago
Bestselling author Dan Pink shows us how to influence others more effectively; it's as simple as A-B-C. Whether we're employees pitching to our bosses, parents and teachers cajoling kids, or politicians presenting new policies, we can all improve the way we persuade others.

Voice - Daniel H Pink
Animation - Cognitive Media

Watch Dan Pink's lecture in full: http://www.youtube.com/watc...

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RSA Animates Play

The RSA Animate series is an innovative way of sharing world-changing ideas. All audio is taken from the RSA's free events programme, and all animations are created by Cognitive Media.

RSA Shorts Play

The RSA Shorts animation series provides a snapshot of a big idea, blending voices from the RSA Public Events Programme and the creative talents of illustrators and animators from around the world.

It responds to the ever-increasing need for new ideas and inspiration in our busy lives and acts as a jolt of 'mental espresso' that will awaken the curiosity in all of us.

If you're interested in the opportunity of animating one of our Shorts, please email your bio and links to your portfolio to shorts@rsa.org.uk.
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