J. Sheldon Snodgrass served as an Airborne trained officer in cold war Berlin, ending his tour dancing with the Germans in the streets the night the wall came down. Back home, Sheldon advanced through sales and marketing leadership roles in franchise travel, public utilities, and information technology. Inspired by his successes, he launched SteadySales.com to help ambitious people profit in the turbulent waters of the entrepreneurial adventure. A motivational speaker, consultant, coach, and white-water guide, Sheldon holds an MBA from the University of Massachusetts, and is a certified Guerilla Marketing Coach. He resides in Williamsburg, MA with his wife, and two daughters