Cool Shirt®

This is PART 2 one of the very few rare videos of our founder, Rich Shafer. He is being interviewed by the TV show "Talk of the Town" which is a l...

This is one of the very few rare videos of our founder, Rich Shafer. He is being interviewed by the TV show "Talk of the Town" which is a local He...

Bruce Baker, Fire Services Division Sales Director for Shafer Enterprises / Cool Shirt, is interviewed at the Fire Rescue East show. He is explai...

This video is the commercial that we broadcast on TV networks. Included in the video is our sponsored SCCA race car.

The following video is where Cool Shirt / Shafer Enterprises is featured on the Modern Marvels Underwear show on the History Channel. This is the ...