SAYARTS.COM CIC is the driving force behind Sufi music in the UK, promoting international concerts with artists from the Indian Sub-continent. Our aim is to develop young audiences and nurture talent specifically in the area of Qawwali, a vibrant Sufi musical tradition that stretches back more than 700 years with its roots in 8th Century Persia and development throughout India crossing many cultural and linguistic barriers. One of the most famous Qawwals was Nusrat Fateh Ali Khan who worked with artists such as Peter Gabriel, Madonna and Pavarotti. Qawwali is popular in the West, because through the music is the understanding of the message.

Working with Nusrats nephews and other leading disciples of Qawwali, SAYarts.com has helped make a South Asian genre of spiritual incantation into a globally recognised art form. Social problems and disenfranchised young people everywhere can be addressed through this powerful medium.

At SAYARTS.COM CIC we are committed to spreading this message and welcome the opportunity to come and introduce these themes to your school, college, youth or community group, in fact to any arts centre, organisation or individuals who might benefit from the uniting and peaceful influence of this vibrant, pure art form.

Abid is a cultural impresario and has channelled his abundant energy into a thriving business that showcases global musical talent through DVDs and concert tours. During 2009 Abid has found the time to undertake a mentoring programme from Arts Council England to become a successful promoter of Sufi music and work with them in future. He has delivered many speeches on the importance and relevance of Sufi music and has gained the Flying Start qualification for delivering arts activities in educational settings; he has also undergone a placement within the Birmingham City Council Arts Team.

Abid is serving his second three-year term as a Council Member for Birmingham Chambers of Commerce and Industry, for which he has been elected sector ambassador for the Creative Industries and he is also part of the Policy Working Group. A pioneer of the successful Birmingham Eid Mela, Abid has also played an important role in the Symphony Hall Community Panel for audience development, marketing and diverse programming. He has Chaired the £39 Million Single Regeneration Budget for Education, Employment, and Training. For five years Abid has had an active input into both the LGA (Local Government Association) annual conference and culture conferences, and the CBI (Confederation of Business and Industry) conferences. Appointed to a national public body sponsored by the Department for Culture, Media and Sport, Abid has regular meetings with politicians and key decision-makers. In 2009 the MP for Perry Barr Birmingham personally selected Abid to be his Cultural Attaché.

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SAYARTS.COM CIC
PO Box 12662
Birmingham
B21 1AW
UK