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Steve McMahon talks election 2012 and Purple Strategies' February PurplePoll on Hardball purplestrategies 117 views Steve McMahon talks 3rd party candidates, swing states in Purple Strategies' February PurplePoll MSNBC: Hardball 23 February 2012
Steve McMahon on Santorum's latest Mitt "Rombo" ad purplestrategies 125 views Steve McMahon on Santorum's latest Mitt "Rombo" ad MSNBC: Hardball with Chris Matthews 16 February 2012
Steve McMahon on the Republican Primary Electorate purplestrategies 10 views Steve McMahon on the Republican Primary Electorate MSNBC: The Daily Rundown
Steve McMahon talks political ads with Chuck Todd purplestrategies 5 views Steve McMahon talks political ads with Chuck Todd on the Daily Rundown. MSNBC: The Daily Rundown 15 February 2012
Alex Castellanos on Meet The Press: "As government expands ... it crowds out private life." purplestrategies 47 views
Alex Castellanos on Romney's endorsement by Donald Trump purplestrategies 9 views Alex Castellanos on Romney's endorsement by Donald Trump CNN: The Situation Room 2 February 2012
Alex Castellanos on Trump's endorsement of Mitt Romney purplestrategies 9 views Alex Castellanos on Trump's endorsement of Mitt Romney
Alex Castellnos' take on Gingrich's reaction ot the Florida primary results purplestrategies 25 views Alex Castellanos Republican Strategist on CNN talks about Gingrich's reaction to the Florida Primary. 1/31/12
Aex Castellanos, talks about the importance of candidates who lose listening to voters purplestrategies 5 views Alex Castellanos, talks about the importance of candidates who lose listening to the voters. Understanding them. There maybe more to come with Santorum.
Alex Castellanos talks Republican excitment rising as election season progresses purplestrategies 7 views Alex Castellanos talking about Republican excitement in the race rising when someone pulls ahead and separates from the pack. The republican brand will be compared to Obama...

About Purple Strategies

purplestrategies.com

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purplestrategies

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Feb 23, 2012

Date Joined

Mar 27, 2009

About this user

Why Purple? In our fast-moving, high information society, public attitudes are constantly shifting in ways difficult to predict -- and even more difficult to influence. For corporations and trade associations, it's more important than ever to respond strategically and communicate values that are aligned with society's expectations. Adding to the challenge, economic uncertainty is fueling an intense partisanship that colors perceptions of issues and events. Increasingly, companies are being drawn into the arena -- and subjected to scrutiny -- in ways never anticipated even a few short years ago.

But for strategists grounded in the dynamics of political campaigns, this kind of conflict and volatility is familiar territory. Recognizing the need for a balanced, bi-partisan approach to corporate communications, reputation management and issue advocacy, Alex Castellanos and Steve McMahon merged two well-established Republican and Democratic firms -- National Media and Issue & Image -- to create Purple Strategies.

By joining forces, Purple brings together strategists and communication specialists from across the political spectrum. And with our experience, we're equally at home inside or outside the Beltway. We also pride ourselves on understanding our clients' culture and working collaboratively with their team. From designing a comprehensive message strategy to opinion research, integrated advertising, media relations and grassroots outreach, Purple provides a unique perspective on public affairs and the highest level of service and expertise.

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