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Erik Gonring discusses McDonald's global communication strategy
prsawis
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Erik Gonring, manager of global communications at McDonald's, discusses how the company gets a worldwide brand behind the same message. Today, McDonald's is focusing on loc...
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Erik Gonring - Presenter PRSA SE WI January 2012
prsawis
34 views
PRSA of Southeastern Wisconsin January 2012 luncheon: Culture change at McDonald's: Leveraging internal communications to elevate the role of food quality professionals
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PRSA McGrath - Media Training.m4v
prsawis
23 views
Noeleen McGrath of McGrath Communications spoke to the PRSA Southeastern Wisconsin chapter on Thursday, Sept. 29 about spokespeople, media training and messaging.
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PRSA SEW 8-25-11 Pitching Bloggers for Dummies (& PR Pros)
prsawis
98 views
Video recap and interview of Aug 25, 2011 PRSA SE WIS Chapter luncheon panel: Pitching Bloggers for Dummies (& PR Pros)
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Catherine Roe of Google at PRSA.wmv
prsawis
37 views
Catherine Roe, VP of Consumer and Packages Goods for Google, shares with the Southeastern WI PRSA chapter how technology has influenced purchase decisions and how savvy mar...
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Community Relations & Corporate Social Responsibility with Anne Reed & Kim Marotta
prsawis
83 views
Jenna Kashou and Andrew Wiech from the @PRSAWIS Social Media committee pulled Kim and Anne aside to find out more about ways to leverage and integrate corporate social res...
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Peter Shankman of HARO: First, SHUT UP. The New Rules of Communication in an Era of Social Media
prsawis
91 views
Tim Cigelske was able to grab a few moments of his time after his presentation
The Southeast Wisconsin Chapter of PRSA is proud to bring Peter Shankman, founder of Help A ...
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Sima Dahl: The Art of Networking in a Digital Age
prsawis
401 views
Much of what was offline networking is now happening online. Now is the time to be a personal brand ambassador.
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Milwaukee journalists discuss social media.mov
prsawis
94 views
Milwaukee journalists reveal their feelings about social media, trends and discuss how they use the various platforms.
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Chuck Melvin, assistant managing editor/business for The Milwaukee Journal Sentinel
prsawis
80 views
Chuck shares his insights about how social media is changing the news cycle and the new industry, after participating in a panel discussion at the PRSA Southeastern Wiscons...
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