If persistence, passion and perseverance are vital personality traits needed by any talented recording artist vying for a successful career in music, Sound On Sound Entertainment's very own pop/R&B siren MISS ISSA (pronounced "eye-zah") is certainly positioned for a major breakthrough. Having done her homework, paid some dues, honed her talents, learned valuable lessons and made vital connections, this ambitious songstress/songwriter -- who knows a thing or two about how the "business" side of the record business works -- finds herself in the right moment, working with the right people, while finally feeling the creative freedom to express herself without feeling obliged to follow anyone else's formula. Indeed, we all know great things happen when the old clichéd "right time, right moment" scenario comes into play. With her upcoming Sound On Sound Entertainment debut disc, MISS ISSA is about to show and prove that it is most definitely her time.