mediafutures

Negotiating media - is it a science or an art? Phil Dobbie asks Greg Allardice from Media Futures to explain the techniques involved in negotiated ...

(1min 43) Join Greg Allardice from Media Futures, talking to Phil Dobbie about the importance of an integrated approach to media.

Its an age-old question. How much do you really need for an effective advertising campaign. Greg Allardice from Media Futures explains to Phil Dobb...

(1min 46) Today on the Media Futures Podcast Greg Allardice, from Media Futures, explains the importance of media placement.

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2min 00) In today's podcast Greg Allardice, from Media Futures, explains the role new media should be playing in your media plan.

Greg Allardice, from Media Futures, explains that getting the right media mix is all about choosing from the options that are available to you, fro...

Greg Allardice tells Phil Dobbie about why you need to have a strategy before you start planning your media and marketing activity.